Tap a hat to choose your edition · tap the art to zoomClick a hat to choose your edition · click the art to zoom
One hat. Only Astoria.
Astoria
Red bill · 2 threads · one size
Beer under the trees since 1919, trains over the river even longer.
Know your neighborhood
Astoria strings out along the elevated N/W on 31st Street up to the Ditmars last stop, which locals treat as its own precinct. Astoria Pool sits in the shadow of the Hell Gate Bridge, the 1917 steel arch that held the world's longest-span record until 1931. On 24th Avenue, Bohemian Hall has poured beer at picnic tables since 1919 — and yes, Steinway still builds pianos here.
Embroidered · made to order · ships from the US in 2–4 days
First run for Astoria. Made the day you order.
One size, snapback. No warehouse, no leftovers. Made for Astoria and nobody else, built for you and your neighbors, and your hat is made the day you order.
Selected: The Classic (embroidered)
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Five friends order, yours is free.
Made for Astoria: made to order in the US · checkout by Stripe
Stripe takes the card. We never see it. Secure checkout by Stripe. Wrong or damaged? We make it right. Shipping and returns
Nearby neighborhoods
See the map →The Loud One
Same hat, full volume.
The printed edition: full-color Astoria art on the same hat, made to order the same way.
Good questions
What sizes does it come in?
One size. An adjustable snapback that fits most adults.
When does it ship?
Each hat is made when you order it and ships from the US in 2–4 days, about a week to your door. Tracking lands in your email.
Why made to order?
Nothing sits in a warehouse. Astoria's hats are drawn for Astoria and nobody else, and each one is produced on demand.
My neighborhood is missing. Can I get one?
Yes. Request it and rally your neighbors: a design happens once enough people from the neighborhood ask. Request yours →